Newfront has officially joined WTW, combining a technology-native approach with global expertise to better serve our clients. Read more

Discover a New Path to Success

Newfront is an employee-owned brokerage empowering our total rewards sales experts through breakthrough technology.

By the numbers

Newfront’s Total Rewards practice drives global success and leads the way with an innovative technology roadmap. Now is the perfect time to join our award-winning team.

250+

Team Members

4x

New Business Wins

20%

Growth Rates

100+

Countries Served

The Newfront Difference

We've spent years building a brokerage that modernizes outdated insurance practices while fostering a culture of ownership grounded in meaningful work.

Innovation in Action

Newfront producers are empowered with a growing suite of proprietary tools designed to address key challenges People leaders face. Our in-house engineers develop products with input from our teams and clients to maximize impact. As a result, we provide a best-in-class experience to People teams that enables efficiency and fosters engagement throughout their workforce.

• Benji, our AI-powered chatbot, learns from benefit documents and answers employees' benefit-related questions directly, averaging four weeks of manual work saved for People teams
• Newfront Navigator, a centralized platform, utilizes structured data to digitally streamline information from plan documents to compliance in a secure and centralized resource hub

Ownership Mentality

Every employee receives equity in the company, making us all invested in the future. Producers can accelerate their book growth with the support of dedicated service professionals who build long-lasting trust with existing clients. We exceed expectations because we act like the owners we are.

• Steering committees, led by producer and service leaders, focus on enhancing our practice initiatives through collaborative discussion and strategic planning.

Our Philosophy

Our integrated broker model reflects the future of total rewards - human experts leveraging advanced technology to redefine how we work. Newfront producers can offer unique solutions to clients because we have specialized teams to build the next generation of insurance tools, analyze trends, and service clients of all sizes. In partnership with our Business Insurance team, we have the resources to holistically cross-solve for the growing needs of organizations.

Enhancing the Client Experience

Learn more about the Newfront advantage from some of our Total Rewards leaders.

Modern Tools for People Leaders

Our products help People teams optimize their Total Rewards operations and engagement to better serve today’s workforce

Benji

Benefits can be overwhelming for employees to understand and the burden in educating and answering questions falls on the People team. Benji is built to serve as the first line of defense in answering employees’ questions about their benefits. It is integrated directly within Slack and is available to answer questions 24/7.

• Accessible 24/7 in Slack through direct message or public channel
• Enables rapid responses to benefit related questions
• Ability to ask follow-up questions within the same thread
• Reduces employee frustration navigating benefits plans
• Increases employee engagement

Newfront Navigator

Newfront's proprietary platform is a centralized and intuitive enabling People teams to easily access plan information, compliance resources, and more.

• Centralized dashboard with plan documents, carrier contacts, preferred vendors and compliance information all in one platform
• Streamline client workflows by enabling them to upload, organize and store files, manage team members’ access, and more
• Secure communications, files, and sensitive data on our SOC 2 compliant system
• Quick search through point-solution vendors with our preferred partners highlighted

A Brokerage for the 21st Century

We are transforming the risk management, business insurance, total rewards, and retirement services space through the combination of elite expertise and cutting-edge technology. Newfront Insurance Services is a trade name licensed to sell insurance products in all 50 states, the District of Columbia, and Puerto Rico.

See this link for a list of our licenses.